According to the source, less than 7% of the global population is invested in crypto, a level that aligns with TripleA’s 2024 Crypto Ownership report estimating roughly 6.8% global crypto ownership (source: TripleA, 2024 Crypto Ownership Report). Chainalysis’ 2023 Global Crypto Adoption Index shows the highest grassroots adoption in emerging markets such as India, Nigeria, and Vietnam, framing underpenetration and regional demand dynamics that traders monitor when assessing long-term liquidity in BTC and ETH (source: Chainalysis, 2023 Global Crypto Adoption Index).

According to @KobeissiLetter citing Gallup, only 14% of Americans currently own any cryptocurrency, while 21% are either intrigued or likely to buy in the future, underscoring low penetration but a sizable demand funnel (Source: Gallup via The Kobeissi Letter). This suggests traders should focus on distribution rails like retirement plans, as @KobeissiLetter highlights 401(k)s as the next piece of the adoption puzzle (Source: The Kobeissi Letter). Policy and product developments remain pivotal, with the U.S. Department of Labor cautioning fiduciaries about crypto in 401(k) plans in a 2022 compliance release and Fidelity announcing a Digital Assets Account to enable crypto exposure in 401(k)s in 2022, illustrating both regulatory headwinds and potential distribution pathways (Sources: U.S. Department of Labor, 2022; Fidelity Investments, 2022).